Source: Econsultancy

A successful blog isn’t built in a day, but it’s well worth the effort it takes. A good blog isn’t just a great chance to build links and include keyword-rich relevant content, it’s also a brilliant way to boost your company’s reputation – and your professional profile too.

You can read more about the benefits of blogging in my previous beginner's guide to blogging post.

But setting up your first blog can be a daunting task and it’s easy to make mistakes. So, what should you know before you even begin? Here are my 10 top tips for starter success:

1) Use highly descriptive titles Let’s start at the very beginning, with the importance of the title. Search engines look to the title of a post to see what it contains; they place a lot of value on the headline.

This makes it essential you write clear and descriptive titles rather than puns or teasers. So, for example,...

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After outpacing TV, online ads also overtake print

Overall, UK advertising spending suffered a double-digit drop in 2009, according to several sources. But the Internet defied this downward trend. UK advertisers spent £3.54 billion ($5.56 billion) online in 2009—5.7% more than in 2008.

Online spending growth will speed up in 2010 to 7% before moderating in 2011. The London Olympics in 2012 will also provide a boost in spending increases.

“On the whole, digital marketers in the UK rose to the challenge of budget restraint with sound strategies and imagination,” said Karin von Abrams, eMarketer senior analyst and author of the new report “UK Online Advertising: Spending and Trends.” “Because Internet ad spending continued to grow during the economic downturn, online marketers are also well placed to capitalize on the recovery, whether this is slow and halting, or steady and more rapid.”

The Web already...

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Source: Internet Retailing/PayPal

Online shopping is set to double its share of the retail market to 10.4% by 2012, new research suggests, making it “the silver lining in the economic crisis”. By then it will be worth more than £30bn a year and £1 in every £10 will be spent online.

But while e-commerce is expected to grow by a rapid 36%, or £8bn, in the next 18 months, in-store sales are forecast to grow by just 1%, or £3.3bn.

Those are the key findings of the second annual PayPal Online Retail Report, carried out by Experian. If its forecasts come true, online retail will be worth £30.6bn by the end of 2012.

Already internet spending has tripled as a share of total retail spend since the end of 2006, the report found. And it’s expected to grow by at least 22% a year in 2010 and 18% in 2011. At the same time, overall retail sales are expected to rise by 0.4% this year and 1.6% in 2011.

...

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New Launch: Utility Assist ( http://www.utilityassist.co.uk/ )

New Launch - Healthy and Wise ( http://www.healthyandwise.biz )

Town House Hotel: http://www.thetownhousehull.co.uk/

Waterton Park Hotel
http://www.watertonparkhotel.co.uk/

JadeWire has created quick and easy maintenance utility to modify products, categories, orders, invoices, etc. The application runs on your PC and allows you to take control over your products and orders. As it is installed on your PC, it is quicker and more reliable than using the default web forms. This will not replace bulk upload via spreadsheet, however it is a very good tool for day to day store management. Please note that the software requires version 6.08 of CataLook (or higher) and that the "Store Manager" is in evaluation stages at the moment.

And another news - If you are running DNN and CataLook there is a new APP available that allows you check your orders and shop activities via IPhone !

We are evaluating and testing both solutions at the moment and will keep you posted.

WSI Email in February 2010 : Web Marketing 2010

Click here to check WSI Email in February 2010

levenmetms.nl		Care4ms

New website launched:
levenmetms.nl - http://www.levenmetms.nl/ and
Care4ms - http://www.care4ms.nl/